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A digital strategy for multi-brand retail in the Skin Care sector...

December 25, 2017

Report: A digital strategy for multi-brand retail in the Skin-care sector …leverage digital to gain agility and help customers select products that best suit them. 


Realized within Insead Executive program: Strategy in the age of digital disruption, Completed in Dec 2017, with distinction 


This report covers the following topics:  


  • Analysis of Digital trends disrupting the Beautv sector and of the business challenges 

  • Formulation of a Strategic recommendation with the value proposition details 

  • Details of the Transformed digital supply chain 

  • Execution of the strategy: Plan details on activity chain, resource planning and timeline for execution 

  • Risks and mitigation options 


For additional enquiries, please contact F&JP

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