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A digital strategy for multi-brand retail in the Skin Care sector...

Report: A digital strategy for multi-brand retail in the Skin-care sector …leverage digital to gain agility and help customers select products that best suit them.

Realized within Insead Executive program: Strategy in the age of digital disruption, Completed in Dec 2017, with distinction

This report covers the following topics:

  • Analysis of Digital trends disrupting the Beautv sector and of the business challenges

  • Formulation of a Strategic recommendation with the value proposition details

  • Details of the Transformed digital supply chain

  • Execution of the strategy: Plan details on activity chain, resource planning and timeline for execution

  • Risks and mitigation options

For additional enquiries, please contact F&JP

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